The PMM’s Prompt Playbook
The PMM’s Prompt Playbook is a practical, no-fluff guide that shows B2B product marketers how to use generative AI to work faster and smarter. Drawing on 20+ years of experience and hundreds of tested workflows, the book delivers proven, prompt-driven methods to uncover customer insights, analyze competitors, build personas, create targeted content, enable sales teams, and accelerate product launches. Each chapter focuses on real-world use cases—helping marketers cut research time, improve output quality, and drive measurable impact without getting lost in AI theory.
Artificial Intelligence
An Executive Guide to Make AI Work For Your Business
Generative AI Business Applications
An Executive Guide with Real-Live Examples and Case Studies
The Generative AI Practitioner’s Guide
LLM Patterns for Enterprise Applications
The CIOs Guide to Adopting Generative AI
Five Keys to Success
Mastering the Modern Data Stack
An Executive Guide to Unified Business Analytics
Modern B2B Marketing
A Practitioner’s Guide for Marketing Excellence
It’s All Analytics – Part II
Designing an Integrated AI, Analytics, and Data Science Architecture for Your Organization
Automating Analytics
A Human-Centered Approach to Transformative Business Outcomes
Democratizing Analytics
Compete and Win by Empowering Your People with Data
ML Ops: Operationalizing Data Science
Four Steps to Realizing the Value of Data Science Through Model Operations
Reporting, Predictive Analytics, & Everything in Between
A Guide to Selecting the Right Analytics for You